Find The Right Journalists
The hardest part of media relations is finding the right journalist for your story. Buzzscribed's Journalist Intelligence discovers journalists from live news sources, so you are always working with people who are actively covering the topics you care about. Search by beat, outlet, region, or keyword to find contacts who are relevant right now, not six months ago.
Every journalist profile includes their recent coverage, the outlets they write for, and their contact details. You can see what they have been covering this week, which topics they return to, and how their beat has shifted over time. This context turns a cold pitch into an informed conversation, because you already know what interests them before you pick up the phone.
Contacts from Journalist Intelligence are monitored continuously. When a journalist moves to a new outlet, changes their beat focus, or their contact details stop working, the system reflects it. You spend less time maintaining spreadsheets and more time building the relationships that generate coverage. This monitoring applies to contacts sourced from Journalist Intelligence; contacts you import from your own networks are managed manually.
When you find a journalist who fits your campaign, add them to your Media CRM with one click. They flow straight into your contact lists, ready for pitching. After you pitch them, their engagement data, interview history, and coverage all link back to the same profile, giving you a complete picture of every interaction your agency has had with that journalist.
Journalist Intelligence is available on all plans, including the free tier. You do not need a separate database subscription or a second platform to find media contacts. Discovery, pitching, tracking, and reporting all happen inside Buzzscribed, connected from the start.