Why is it free?
PR has a measurement problem. The industry talks about proving outcomes,
but most practitioners still report on vanity metrics because the tools that do it properly
are priced for enterprise budgets.
We want to change that. If every PR professional - from solo consultants to large agencies -
has access to proper measurement, the whole industry lifts. Better data means better campaigns,
stronger client relationships, and PR that can finally prove its seat at the table.
That is why every feature is free. Campaign management, journalist intelligence, coverage tracking,
ProofScore measurement, client reporting - all of it, unlimited users, no trial period.
Premium support exists for teams that need it, but the platform is yours from day one.